Adding G+ Functionality to Your Law Firm’s Website

Google+ For LawyersHaving your content interacted with and shared on Google Plus has some powerful benefits for exposure in search. Those connected to your account will see content related to their search queries that they have interacted with or that you have shared. The people they are connected to are also more likely to see content you’ve created.

You can add Google Plus sharing and plus one buttons to your website, making it easier than ever for visitors to share your content on the up-and-coming network.

For WordPress Users

If your site is built on the popular CMS WordPress, you’re in luck. There are a lot of free plugins that enable you to integrate Google Plus sharing buttons into blog posts, web pages, images and other content.

The Google Plus One and Share Button

The Plus One and Share button is a super-simple plugin for WordPress that uses Google’s API to let visitors share content right from your site to G+.

WordPress Google Plus Comments

Leverage the Google Plus API to get comments on your blog more exposure on Google Plus. This plugin automatically adds Google Plus comments to your posts.

Authorship Plugin for WordPress

Authorship is a good way to give your content more visibility in search. It’s also effective for building a name around your well-made content. If you are on WordPress, you can use the Google Authorship plugin to easily link your Google Plus account and the content you publish on your WordPress blog.

For Joomla and Drupal Users

Joomla

If you are on the Joomla platform, there are a dozen or more plugins that you can leverage for your website. Embed buttons for people to plus one content, embed share buttons or embed profile widgets right on your website.

Drupal

Drupal users aren’t left out of all the advantages of Google Plus. If your firm’s site is built on the platform, you can leverage plugins like the Google +1 and Badge and the Google Plus Comments Block. Both allow Drupal users to integrate a Google Plus profile into a website and have visitors share content on the social network.

Custom Solutions

If you don’t use a CMS for your website, you can still implement Google Plus interactive features on your website. The process will be a bit more technical, but it can still be done. If you aren’t familiar with your website’s files or backend, you may want to have a developer implement the code for you.

If you are comfortable with doing this, you can find all the documentation you need on Google’s developer website. You can embed simple plus one and sharing buttons, badges and a whole bunch of other things.

If you are an attorney who is active on Google Plus, you should definitely leverage the opportunities to integrate social features on your website. If you can keep up engagement on the platform and get your content shared, you’ll notice an increase in search traffic and exposure online, in general.

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Chris Dreyer

About Chris Dreyer

Chris Dreyer is the President and Founder of AttorneyRankings, a company that offers high quality website design and internet marketing services for lawyers. We pride ourselves in our expertise in search engine optimization (SEO), website development, pay per click management, social media and more. We are a specialized team dedicated to getting your law firm more visibility online.


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Email: chris@attorneyrankings.org
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