Kimberly Alford Rice

About Kimberly Alford Rice

Cherry Hill, NJ 08034


Basic Details

Kimberly Alford Rice is Principal of KLA Marketing Associates (www.klamarketing.com), a business development advisory firm focusing on legal services. As a nationally-recognized legal marketing authority, Kimberly advises law firms and lawyers develop practical business development and marketing strategies which lead directly to new clients and increased revenues. Additionally, Kimberly provides career management services to lawyers in transition.


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Women Attorneys Face Great Risks Today

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There are great risk facing attorneys today. In this video, Kimberly Rice of KLAMarketing.net shares what attorneys, primarily women attorneys, can do to avoid these risks. Kimberly Rice specializes in advising law firms and lawyers how to develop practical business development and marketing strategies which lead directly to new clients and increased revenues. Can you […]

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Is Your Attorney Headshot Telling the Real Story?

Attorney Headshot

“A picture is worth a thousand words”. We have all heard this over and again. The question I would ask is whether your headshot tells the story you want to tell. As we work with our law firm clients on web development, social media, public relations, and other business development initiatives, inevitably the need arises […]

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'Lean In' to the New Normal for Women Attorneys

Consider all the lawyers in your law practice.  Are 50% women? According to Kimberly Alford Rice, Principal of KLA Marketing Associates (KLAMarketing.com, today’s law firms comprise of 50% of women attorneys; however less than 5% of these women are in leadership roles. There are lots of resources to hep women lawyers get ahead in today’s legal […]

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Attorneys Rock Their PR With These Cool Tools & Social Media

prpuzz

An effective public relations program is but one tool in your toolkit to increase business development results, enhance a firm’s position and perception in its marketplace and promote firm growth. In the sense that public relations is not paid advertisements (and is therefore, priceless) it can be a very affordable option in your comprehensive marketing […]

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Attorneys No Longer Fear Asking For Business

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In many cases, attorneys fear asking for business. They meet prospects, enjoy the conversation, but in the end, fail to learn key details that will help them identify if they can help this person in some way – either via their own law firm, or perhaps referring them to colleague in another area. Kimberly Rice […]

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Turn Prospects Into Law Firm Clients – Facing the Fear of Asking for Business

Questionmarkscale

Are you afraid to ask for business?  Is it a challenge to turn prospects into new law firm clients?    Unfortunately attorneys are not taught the business of law or client conversion in law school. I had the pleasure of interviewing Kimberly A. Rice of KLAMarketing.net, a business development advisory firm, about the fears attorneys experience […]

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Pushing Forward in the New Normal of Legal Marketing: Basics to Survive and Thrive in 2013 and Beyond (Part 2 of 2)

Marketing and strategy

This is part 2 to the article Pushing Forward in the New Normal of Legal Marketing: Basics to Survive and Thrive in 2013. To read this article from the beginning, please click here for part 1. Getting and Staying Connected We all live in a “LinkedIn” world where we have never been as connected as […]

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Pushing Forward in the New Normal of Legal Marketing: Basics to Survive and Thrive in 2013 and Beyond (Part 1 of 2)

Marketing and strategy

As we all adjust to the “new normal” in the legal services landscape, there are some practices that continue to shift and to which we must respond aggressively. Competition for legal services has never been greater; the technological reach has never been broader so why is it that sometimes we do not even know the […]

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Are You a Legal Marketing Commitment Phobe?

Decisions

In over 20 years of partnering with law firms and lawyers to support their business development goals, I have witnessed some of the same (unproductive) behaviors over and over, and just shake my head thinking to myself, “my dear clients just will not get out of their own way.” Below are a few questions in […]

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Active Listening Skills Wins Clients – Part 2

Active listening skills help attorneys

In part 1 of this article, I shared four components of active listening and five impediments to effective listening. In part 2, learn the steps to become an effective listener and how effective listening skills will help attorneys better leverage your legal marketing strategies and also help you convert more prospects into clients. Steps to […]

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